[H]Hashentic

One platform to
promote, protect and engage.

Run campaigns on product pages, verify secure NFC tags and build customer journeys. Use pages, forms, workflows and analytics to connect all three priorities.

Your product workspace, now mobile.

Take the catalog with you. Find a product, update its record, write a tag and verify it in one mobile workspace.

Explore the mobile appCurrently available only through the Hashentic web app with an active license.
Hashentic screen for writing an NFC tag
6
event triggers
10
action types
3
Supported NFC chips
JSON-LD
Public passport data
AI
Workflow drafts
Ads

Campaigns that start with a product scan.

Bring campaigns to the moment someone scans your product. Create branded verification pages and choose which template appears by country, identifier type and labels. Priorities control which matching template wins.

  • 01
    Three page formats
    Use the visual builder, custom HTML or a protected website template. Preview the result before publishing.
  • 02
    Context-aware templates
    Show a market-specific experience or a campaign for labelled items. Country matching uses IP-based location when available.
  • 03
    Product data in the page
    Insert product fields and scan context with the supported placeholders. Review the available fields in the in-product reference.
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Anti-counterfeiting

Verify tags. Investigate suspicious scans.

Verify secure tags and give your team the evidence to investigate. Fraud alerts combine scan history with configurable detection rules. A suspicious signal supports investigation; it does not alone establish that a physical product is counterfeit.

  • 01
    Patterns beyond a failed scan
    Detect counter regression, implausible travel, scan spikes, bursts of invalid reads and scans outside configured markets. Location and IP signals depend on available enrichment.
  • 02
    A review queue for the team
    Inspect the alert, score, signals and related scans. Acknowledge it, dismiss it or mark it confirmed.
  • 03
    Connect detection to action
    Use the fraud-detected trigger to notify your team or run a configured response. Analyse valid and invalid scans by time, location and device.
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User engagement

Turn product interest into a conversation.

Keep the conversation going after the purchase. Collect information through forms and connect it to configured follow-up actions. Build registration, feedback or service-request journeys around your own process.

  • 01
    Flexible forms
    Use required or optional fields and configure whether a workflow form can be submitted again.
  • 02
    Branded email
    Send workflow email using your configured sender and templates. Connect confirmations to submitted information.
  • 03
    Labels for targeting
    Segment products and their identifiers with labels. Use these labels in workflows and template-selection rules.
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Automation & Workflows

From scan to response, with rules your team controls.

Build visual workflows for verification, form submission, product creation, product blocking, incoming webhooks and detected fraud.

  • 01
    Six triggers, ten action types
    Branch on conditions, show forms, send email, wait, update fields, label products or identifiers, notify, call HTTP endpoints or block access.
  • 02
    Test and inspect
    Run a workflow test and inspect execution steps. Set scope, priority and rate limits before enabling a process.
  • 03
    Reuse and restore
    Copy workflows between product lines, inspect saved versions and restore an earlier version when a change needs to be reversed.
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Integrations & API

Connect product events to your existing systems.

Use REST APIs and workflow HTTP requests to connect Hashentic with your CRM, ERP or other services. Each integration needs its own field mapping and configuration.

  • 01
    Incoming signed webhooks
    Start workflows with HMAC-verified requests, timestamp checks and nonce replay protection. Test the request format before connecting a sender.
  • 02
    Outgoing HTTP actions
    Configure the destination, headers, body, timeout and expected status range. Use response data in later workflow steps.
  • 03
    Scoped API tokens
    Control programmatic access through permissions and token expiration. Configure your email service for automated messages.
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Tag Writing, Barcodes & PDF

Prepare NFC labels and printed identifiers in one platform.

Hashentic supports EM4425, NTAG424 DNA and NTAG215, alongside QR and GS1 identifiers. Secure tag verification and a simple product-information link serve different purposes.

  • 01
    NFC preparation
    Use the desktop writer and compatible reader to configure supported tags. Validate the finished label and target phones before production.
  • 02
    Barcode generation
    Create QR codes and GS1 identifiers from product records. Choose the appropriate encoding for your packaging and scanning process.
  • 03
    PDF label sheets
    Export barcodes with configurable captions and page layouts for printing. Check print quality and readability on the finished packaging.
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Security & Compliance

Give each team member the access their work needs.

Manage access through roles, permissions and assigned product lines. Authentication settings and enabled capabilities depend on the deployment and licence configuration.

  • 01
    Permissions and product scope
    Limit the actions a user can perform and the product lines they can access. Apply permissions to API access too.
  • 02
    Two-factor authentication
    Configure two-factor authentication and supported sign-in options, including Google authentication where enabled.
  • 03
    Separate product and identifier controls
    Block a product or a particular authentication identifier. Review scan history and product transactions when investigating a change.
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Presets & Lookups

Keep product data structured and reusable.

Configure fields, reusable presets and shared lookup collections. Build a data model for your category and decide which information appears in each operating step.

  • 01
    Presets as a starting point
    Reuse a field and template configuration when creating a product line. Existing product lines retain their own configuration.
  • 02
    Shared lookup values
    Manage common dropdown values and import lookup collections from CSV or Excel. Reduce inconsistent manual entries.
  • 03
    Machine-readable passports
    Publish public passport data as JSON-LD. Combine shared product-line data with item-specific values; validate the data against applicable requirements.
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Catalog at Scale

Recover failed bulk jobs without starting the whole job again.

Manage products and their identifiers in a searchable registry. Track batch operations and deal with individual errors from the operation details.

  • 01
    Retry the failed items
    For barcode creation and bulk updates, inspect failed rows, correct their data and requeue selected items or all failures.
  • 02
    Labels with bulk controls
    Apply or remove labels across a selection. Bulk label operations support cancellation and undo.
  • 03
    Usage you can plan around
    Review configured licence features and quotas for products, identifiers, users, workflows and monthly services. Capacity depends on the agreed deployment.
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Real-Time Infrastructure

See reader status and writing progress as work happens.

The desktop application and admin exchange status updates so operators can follow tag writing and ongoing jobs. Recovery options depend on the operation and recorded status.

  • 01
    Reader feedback
    See connection state, detected tags and write results while preparing labels.
  • 02
    Progress by item
    Follow pending, active, completed and failed records. Use the status to decide what needs attention.
  • 03
    Continue unfinished work
    Inspect an unfinished writing session before resuming. Check physical tags when a disconnection leaves the write result uncertain.
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Hashentic AI

Describe the process. Review the AI draft. Refine it visually.

AI can draft a new workflow or modify an existing one from an instruction. It also assists with product setup, field suggestions and page templates. Availability depends on the AI configuration and licence.

  • 01
    Generate and modify workflows
    Describe a process in natural language. Review the generated nodes and conditions in the visual editor before saving and enabling it.
  • 02
    Draft product setup
    Get field, page and tag-placement suggestions from a product description. Check recommendations against supported chips and physical label tests.
  • 03
    Keep your team in control
    Review generated copy, data and regulatory references. AI suggestions do not establish compliance or verify supplier claims.
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See the platform on your category — in 30 minutes.

Bring an advertising, brand-protection or engagement scenario. We will build the pilot around it.