A first buyer, a resale buyer and a support agent may ask different questions about the same item. An authenticity result should help each person take the right next step. Use those journeys to compare Hashentic and Certilogo rather than comparing an isolated landing page.
Reviewed on 5 September 2026. Written by Hashentic, one of the providers compared. The table distinguishes our implemented capabilities from the provider descriptions linked below. “Confirm” means the reviewed sources do not establish the exact feature; it is not a claim that the feature is absent. Recommendations are our assessment of fit, without comparative security testing or equivalent commercial quotes.
The decision behind the comparison
Certilogo describes digital IDs, supply-chain controls and AI-assisted anti-fraud analysis across several tag formats. Hashentic offers secure NFC verification, configurable customer pages and workflows. Both need to be demonstrated with ambiguous results and the real support process.
For a sneaker, distinguish the identifier result from the condition of the shoes, the seller's ownership and a refund decision. A successful scan does not settle every resale question. Ask how a removed label, a suspicious repeated check and a second-hand purchase are explained to the customer and reviewed by staff.
Capabilities at a glance
| Capability | Hashentic | Certilogo |
|---|---|---|
| Authentication evidence | NTAG 424 DNA and EM4425 cryptographic checks; static QR/NTAG215 are information links. | Digital IDs, supply-chain controls and AI-assisted anti-fraud. |
| Customer experience | Branded pages with templates selected by country, identifier type and labels. | QR, serialized labels and NFC customer journeys. |
| Product passports | Configurable records and public JSON-LD data; required content must be verified. | DPP offering and integration with other DPP providers. |
| Forms and automation | Forms, six triggers, ten action types and conditions; optional AI-assisted drafts. | CRM-linked services; confirm equivalent workflow controls. |
| Integration and setup | REST API, incoming webhooks, outgoing HTTP actions; supported desktop NFC writing. | Confirm tag configuration, data exchange and integration scope. |
Sources: Digital authentication; Digital product passport.
Hashentic: technology, forms, workflows and platform.
Pros and cons
Hashentic
Strengths
- Secure NFC, product records and customer forms can feed the same configured process.
- Your team can define follow-up actions and connect existing systems.
Limitations and trade-offs
- No ready-made ownership-transfer or resale-marketplace process in the audited implementation.
- Forms can collect requests; a successful check does not automatically authorize a refund.
Certilogo
Strengths
- Purchase and resale authentication scenarios.
- Can connect authentication with another DPP provider.
Limitations and trade-offs
- Confirm the verification method for your chosen tag format.
- Agree handling for missing identifiers, disputed results and refund-related requests.
A pilot that answers the important questions
- Compare the initial buyer's journey with a second-hand buyer's journey.
- Check a product with a missing or damaged identifier.
- Route an uncertain result to support and inspect what evidence staff can see.
- Correct a product record and demonstrate the intended passport integration.
Is Hashentic a Certilogo alternative?
Choose Hashentic when you need secure NFC and control over branded pages, forms and follow-up actions within your own process.
Include Certilogo when purchase-to-resale authentication is the central programme and its proposed operational journey matches your support needs.
Compare the complete rollout
Specify which tag formats, customer flows, brand-protection tools and integrations are included. Agree who owns the customer relationship and how data is exported. Compare a complete operational journey; a platform's ability to collect a request is different from making a warranty or resale decision.
Discuss your pilot with sample products and an agreed test plan.
